They key to a successful sale must take into consideration the current neighborhood absorption rate.
In a sellers market, absorption rate may have played a factor into a sale but not as much. What is an absorption rate you ask? Well, it's a tool that your real estate agent should take into consideration when pricing your home.
If you were in need of getting your home sold in less than 6 months, it may be less than a 50-50%. With current market conditions telling us that the average time to get a home sold in the Metro-Detroit area is about 7 months, there is more to pricing a home than simply pulling sales that took place in a neighborhood recently. You must consider the fact that on average many neighborhoods have seen a decline anywhere from 1-3% PER MONTH. So pricing your home is especially important. Taking into consideration the neighborhood absorption rate is key. Whatthis means is that if you currently had 12 properties in a neighborhood that were activily for sale and there have only been 6 sales take place over the past 6 months then what you would do is take the 6 sales and divide it into the 12 that are available to get a 12 month supply of homes. If you had 6 sales over the past six months with only 2 homes that were currently available, you would end up with a 2 month supply of homes and could therefore be more aggressive in your asking price.
Once you have taken into consideration, the neighborhood absorption rate you can better assess your chances of actually selling and where your pricing needs to be. Another very important step to take is to actually run each of the available homes for sale and find their true history. (Some homes are marketed by one agent, then taken off the market and re-listed with another agent.) This tends to throw off the true marketing time. By looking at the entire marketing time, you will also prepare yourself with all the available facts. Lastly, in a declining market like what Metro-Detroit is facing, you only need to look at the number of available properties in a neighborhood. Base 90% of your pricing strategy on actual sale OR you will find yourself chasing the market and constantly having to reduce your price. This strategy will only hurt you and you will end up having to accept an offer for even less than if you had just priced it aggressivily in the first place.
Of course none of the above will make any difference whatsoever if you list your home with just any agent. Consider interviewing several agents. NEVER hire an agent based upon a fee that they charge. Rather, you should focus on the value that an agent brings to the table which includes actual market knowledge, and sales as well as a unique marketing plan that gives you (the seller) a total marketing plan which will give your home worldwide exposure and increase the demand. Here is just one example of what is available to real estate agents so demand the very best: http://www.1043northvermont.com/
DON'T LOOSE SIGHT OF THE BIG PICTURE!
Recently, I have had numerous prospective sellers tell me that they decided to hold off on their move because they didn't feel they had any equity in their homes.
When you look at your situation, todays real estate market can be slightly depressing to say the least.
When looking at the big picture however, you may have noticed that there are numerous properties on the market that are already priced well below value and previously sold prices. Some are still asking slightly more than what they are worth in todays market and it's unbelieveable BUT there are a few that are still way over (by 15% or more) what they would reasonably sell for in todays market.
An experienced full time agent can help you assess your current situation to help you obtain the greatest amount of money for your current home AND, help you acquire a home for a great value.
Here is an example: I just had the honor of working with a client that bought a home in the Royal Oak area 3 1/2 years ago for $232,000. They put 20% down and mortgaged $186,000. They were shocked when reviewing recent comps that showed a value of approx. $185,000 to $195,000. The way they were looking at it, they felt that their down payment was lost. So they made the painful decision to stay put. Luckily (I was referred to them while they were still willing to look at what I had to offer them.) Upon closer look at their situation, we worked through the following scenario. (If they had decided to rent the same home to live in for the past 3 years, rent would have run them $1,350 a month or $48,600 for 3 years of housing.) *And while their home had already been for sale for 5+ months with another agent. I was able to help obtain a buyer in less than 2 months for $194,500. (Please note that this is $11,100) more than if they would have rented for the past 3 years which I believe was a huge win for the seller as so many homes by that point have developed the stigmatta of being a problem property. So they were still ahead of the game and were able to use the tax bennefits by owning a home for the past three years to their advantage.
They have just purchased a home in Troy that sold 4 years ago for $415,000. While the home was in foreclosure and needed some work, the "as-is" appraisal came in at $348,000 and we were able to acquire it for them for just $260,000 which was a $88,000 to $145,000 swing in their favor. So even if we looked at the conservative side and calculated the $88,000 below value, they still had an almost $53,000 swing in their equity possition.
They now own a home that is almost 3 times the size. Long story short... I have been thanked nearly 37 times in the last 60 days for not letting them make a decision to stay put without all the facts. In addition, I have had three referrals already from these grateful clients who have now become friends.
The moral of the story... Looking at the market from only one perspective may hurt you. The big picture is what you need to consider.
A well experienced Realtor can be a major asset to you. Don't select your agent based upon what they charge. Select your agent based upon the value and RESULTS that they bring to the table.
There are many agents that compete based upon the commission that they charge. (I say that this is because they probably don't have anything else to compete on such as experience or even a true marketing plan to get your home sold.) Simply sticking a sign in a sellers front yard today doesn't do the trick.
When you look at your situation, todays real estate market can be slightly depressing to say the least.
When looking at the big picture however, you may have noticed that there are numerous properties on the market that are already priced well below value and previously sold prices. Some are still asking slightly more than what they are worth in todays market and it's unbelieveable BUT there are a few that are still way over (by 15% or more) what they would reasonably sell for in todays market.
An experienced full time agent can help you assess your current situation to help you obtain the greatest amount of money for your current home AND, help you acquire a home for a great value.
Here is an example: I just had the honor of working with a client that bought a home in the Royal Oak area 3 1/2 years ago for $232,000. They put 20% down and mortgaged $186,000. They were shocked when reviewing recent comps that showed a value of approx. $185,000 to $195,000. The way they were looking at it, they felt that their down payment was lost. So they made the painful decision to stay put. Luckily (I was referred to them while they were still willing to look at what I had to offer them.) Upon closer look at their situation, we worked through the following scenario. (If they had decided to rent the same home to live in for the past 3 years, rent would have run them $1,350 a month or $48,600 for 3 years of housing.) *And while their home had already been for sale for 5+ months with another agent. I was able to help obtain a buyer in less than 2 months for $194,500. (Please note that this is $11,100) more than if they would have rented for the past 3 years which I believe was a huge win for the seller as so many homes by that point have developed the stigmatta of being a problem property. So they were still ahead of the game and were able to use the tax bennefits by owning a home for the past three years to their advantage.
They have just purchased a home in Troy that sold 4 years ago for $415,000. While the home was in foreclosure and needed some work, the "as-is" appraisal came in at $348,000 and we were able to acquire it for them for just $260,000 which was a $88,000 to $145,000 swing in their favor. So even if we looked at the conservative side and calculated the $88,000 below value, they still had an almost $53,000 swing in their equity possition.
They now own a home that is almost 3 times the size. Long story short... I have been thanked nearly 37 times in the last 60 days for not letting them make a decision to stay put without all the facts. In addition, I have had three referrals already from these grateful clients who have now become friends.
The moral of the story... Looking at the market from only one perspective may hurt you. The big picture is what you need to consider.
A well experienced Realtor can be a major asset to you. Don't select your agent based upon what they charge. Select your agent based upon the value and RESULTS that they bring to the table.
There are many agents that compete based upon the commission that they charge. (I say that this is because they probably don't have anything else to compete on such as experience or even a true marketing plan to get your home sold.) Simply sticking a sign in a sellers front yard today doesn't do the trick.
The Short Sale
IN TODAYS MARKET, MANY REALTORS STILL LACK ONE SKILL
NOT all agents have one tool in their toolbox or know about it yet and even if they have heard about it, don’t have a clue on how to successfully put one together. If you are a seller that has fallen down on your luck and are in distress due to (loss of job, death of spouse, divorce, major illness, etc…) and owes more on your home than what it is worth, but do not know that sa short sale may be an option, consider contacting me as I have had a tremendous amount of recent experience in negotiating short sales with the banks.
Just to make sure we're on the same page, a short sale is simply when a lender accepts less for a home than is currently owned.
Now a few years ago, doing short sales with banks were almost heard of. These days, things are quite different.
So if short sales are so powerful, why aren't more agents doing them?
Because there's a huge obstacle in the way, and based on my experience, the biggest obstacle to doing short sales is that each one is still somewhat unique so it almost has to become a specialty. Many agents are afraid of making it a specialty and getting out of their comfort zones.
There are certain myths floating around out there that I want to dispel:
Short Sale Myth #1: Banks Won't Do Them...
A few years ago, when the market was hot, this was largely the case. Banks had no financial incentive to do short sales. There was simply no need.
In today’s market, things are different...
Banks are in business to make money. They can't make money when their customers default on their mortgages. When a bank is forced to foreclose on a property, that REO inventory prevents the bank from lending a certain amount of money as they need to have cash in reserve, and a bank can't make money if it can't lend money.
A foreclosure is bad business for a bank. That means there is a huge upside for doing short sales. These days, banks are motivated to minimize risk as much as possible. A properly structured short sale does that for them.
Short Sale Myth #2: Not All Banks Do Them...
This one is simple. ALL major lenders do short sales. In fact, they have entire departments dedicated to that very thing. It's called the loss mitigation department. I am well experienced in speaking their language.
It's just that sometimes what they SAY they'll do and what they'll actually do are two different things. Experience in this area helps tremendously.
Short Sale Myth #3: Lenders Won't Pay Commissions...
The bank doesn't care primarily about commission. The bank cares about their bottom line, (NET to them) so it really does not cost you (the seller) a dime.
Short Sale Myth #4: Sellers Facing Pre-Foreclosure Will NOT Be Cooperative...
This is one of the biggest myths out there. Once I have been able to take a seller through the scenario and explain how foreclosure stays on their credit for 10 full years vs. allowing me to help them properly package and dispose of their property for the bank (which may get them out with a 14-24 month ding on their credit) and prevent the foreclosure from actually hitting their credit report, they are all for it!
So sellers are cooperative and this couldn't be further from the truth.
Here are the simple facts:
Doing a short sale keeps you (the seller) from losing your home to foreclosure. It keeps you from having the negative mark of a foreclosure on your credit. That's HUGE! Does it really make sense that you would be "uncooperative" for helping you save your credit?
When you help solve big problems for people, they tend to be VERY cooperative.
Short Sale Myth #5: Short Sales are HARD...
Yes, short sales are a different animal. They do require a lot of work and require patience and persistence. They aren’t rocket science though.
To do short sales, I have had to learn the process. It's a new skill that most Realtors simply don't know.
BEWARE-
Of course, you can't take two steps without tripping over the newest "we'll close your short sale for you" company. They charge a fee for this "service." By the way, it's often non-refundable. My fee is a success based fee and again, (it is built into the transaction) so it comes out of the NET loss to the bank and the bank actually pays it.
SO CONTACT ME IF YOU CAN'T SELL YOUR HOME BECAUSE YOU OWE MORE ON IT THAN WHAT TODAY'S MARKET MAY BRING… A Short-Sale may be your best bet!
contact me at 248-283-0181.
NOT all agents have one tool in their toolbox or know about it yet and even if they have heard about it, don’t have a clue on how to successfully put one together. If you are a seller that has fallen down on your luck and are in distress due to (loss of job, death of spouse, divorce, major illness, etc…) and owes more on your home than what it is worth, but do not know that sa short sale may be an option, consider contacting me as I have had a tremendous amount of recent experience in negotiating short sales with the banks.
Just to make sure we're on the same page, a short sale is simply when a lender accepts less for a home than is currently owned.
Now a few years ago, doing short sales with banks were almost heard of. These days, things are quite different.
So if short sales are so powerful, why aren't more agents doing them?
Because there's a huge obstacle in the way, and based on my experience, the biggest obstacle to doing short sales is that each one is still somewhat unique so it almost has to become a specialty. Many agents are afraid of making it a specialty and getting out of their comfort zones.
There are certain myths floating around out there that I want to dispel:
Short Sale Myth #1: Banks Won't Do Them...
A few years ago, when the market was hot, this was largely the case. Banks had no financial incentive to do short sales. There was simply no need.
In today’s market, things are different...
Banks are in business to make money. They can't make money when their customers default on their mortgages. When a bank is forced to foreclose on a property, that REO inventory prevents the bank from lending a certain amount of money as they need to have cash in reserve, and a bank can't make money if it can't lend money.
A foreclosure is bad business for a bank. That means there is a huge upside for doing short sales. These days, banks are motivated to minimize risk as much as possible. A properly structured short sale does that for them.
Short Sale Myth #2: Not All Banks Do Them...
This one is simple. ALL major lenders do short sales. In fact, they have entire departments dedicated to that very thing. It's called the loss mitigation department. I am well experienced in speaking their language.
It's just that sometimes what they SAY they'll do and what they'll actually do are two different things. Experience in this area helps tremendously.
Short Sale Myth #3: Lenders Won't Pay Commissions...
The bank doesn't care primarily about commission. The bank cares about their bottom line, (NET to them) so it really does not cost you (the seller) a dime.
Short Sale Myth #4: Sellers Facing Pre-Foreclosure Will NOT Be Cooperative...
This is one of the biggest myths out there. Once I have been able to take a seller through the scenario and explain how foreclosure stays on their credit for 10 full years vs. allowing me to help them properly package and dispose of their property for the bank (which may get them out with a 14-24 month ding on their credit) and prevent the foreclosure from actually hitting their credit report, they are all for it!
So sellers are cooperative and this couldn't be further from the truth.
Here are the simple facts:
Doing a short sale keeps you (the seller) from losing your home to foreclosure. It keeps you from having the negative mark of a foreclosure on your credit. That's HUGE! Does it really make sense that you would be "uncooperative" for helping you save your credit?
When you help solve big problems for people, they tend to be VERY cooperative.
Short Sale Myth #5: Short Sales are HARD...
Yes, short sales are a different animal. They do require a lot of work and require patience and persistence. They aren’t rocket science though.
To do short sales, I have had to learn the process. It's a new skill that most Realtors simply don't know.
BEWARE-
Of course, you can't take two steps without tripping over the newest "we'll close your short sale for you" company. They charge a fee for this "service." By the way, it's often non-refundable. My fee is a success based fee and again, (it is built into the transaction) so it comes out of the NET loss to the bank and the bank actually pays it.
SO CONTACT ME IF YOU CAN'T SELL YOUR HOME BECAUSE YOU OWE MORE ON IT THAN WHAT TODAY'S MARKET MAY BRING… A Short-Sale may be your best bet!
contact me at 248-283-0181.
Are All Real Estate Agents Created Equal?
"I should say NOT!" says Sarlo Gobba of RE/MAX in the Hills
There are many factors for properties sitting in the market in the Metro-Detroit area as we all know. Of course the area has been hit by layoffs and downsizing of the auto industry. In addition we are seeing what many are accross the country have seen with the "Sub Prime" mortgage mess. Of course, once you add these situations together, they could spell disaster for many, AND It has spelled dissaster for many. This great many include those involved directly and in-directly.
Of course any home owner involved in a layoff or an escalating mortgage payment (Because of an increasing interest rate) could face foreclosure if their situation is not addressed right away. In these circumstances, you need an experienced mortgage planner or agent that knows how advise you with regards to a possible refinance of your residence or listing it for sale and then to deal with the banks with what is commonly referred to as a "Short Sale" payoff in order to successfully dispose of your property without a foreclosure on your record. Many agents say that they know how to deal with short sales. Simply knowing what the term means does not qualify an agent to help you in your situation. Consider asking a potential agent that you are interviewing to list your home for sale how many short sale situations they have been involved with. In addition, you will want to know how many of those situations ended up successful.
Beyond that, those homeowners in a neighborhood that have been indirectly affected by at least one distress sale/short sale/ foreclosure have felt the impact of lower housing values. (There is nothing to fear however if you are not thinking about selling your home.) An increase of housing stock and a shrinking pool of buyers along with these many distress sale situations have created a "Buyers market" for the majority of south east Michigan as well as other areas around the country, BUT Guess what? Even with some of the lowest interest rates that we have seen in a long time, there are so many buyers that are affraid of purchasing a home. You see, what has been publicized by much of the media is that the current market is (doom and gloom and that it is a bad market) where really "It's time to Buy!" While it is unfortunate that many homeowners have gotten caught up in this mess and are loosing their homes, any reasonably savy buyer can see that there is a shift in wealth happening right here right now todayyyy!a real and a tangable asset. Real Estate has created more millionaires than any other industry in history. It goes up and it goes down.
What's the famous saying? "Buy LOW and Sell HIGH!"
If however you have a need to sell and have been unable to get your home sold, your real estate team beginning with an agent that is passionate about helping people and being creative is a must! Not all Realtors are created equal. While many are giving up and quitting the market every day, there are those agents that are still in the trenches each day fighting to move forward to see another day and help their many clients get to where they want to go. They are fighting to the bitter end and NOT giving up on their clients until their property is successfully sold! They aren't caving in to the bad press.
There are a host of things that agents can and should be doing to be getting homes sold. (To make their properties stand out from the rest.) When we get together, I'll lay out several examples of unique property marketing techniques to give your home 299% more exposure, give you a 23.4% greater chance of sales success (Even in this "Buyers market") AND put the most money in your pocket! *Especially if you are in a possition to trade up! This "Trade Up Buyer" Segment is the segment of the public that will have the greates shift in wealth accumulation in the short term.
Visit some of my unique property websites which are just examples of how my clients properties are being marketed and being seperated from the many others for sale in their neighborhoods! This list comprises various segments. (Real Estate Owned, Resale and Shortsale) http://www.34563dequindre.com/ or http://www.325wilson.com/ or http://www.3654boulder.com/, http://www.45wildwood.com/ or http://www.509westhoustonia.com/
If you know of someone that has had a hard time trying to get their home sold, forward them a copy of these examples. They are very easy to setup and they are just one example of how I give my clients the extra bells and whistles to get their homes sold. There are also many other items that go with this technique such as unique property recorded information lines with unique boxes, unique property business cards, unique property pre-inspections and staging of a home in order to properly prepare them for sale.
A serious seller should look for a serious real estate team that can get the job done!
There are many factors for properties sitting in the market in the Metro-Detroit area as we all know. Of course the area has been hit by layoffs and downsizing of the auto industry. In addition we are seeing what many are accross the country have seen with the "Sub Prime" mortgage mess. Of course, once you add these situations together, they could spell disaster for many, AND It has spelled dissaster for many. This great many include those involved directly and in-directly.
Of course any home owner involved in a layoff or an escalating mortgage payment (Because of an increasing interest rate) could face foreclosure if their situation is not addressed right away. In these circumstances, you need an experienced mortgage planner or agent that knows how advise you with regards to a possible refinance of your residence or listing it for sale and then to deal with the banks with what is commonly referred to as a "Short Sale" payoff in order to successfully dispose of your property without a foreclosure on your record. Many agents say that they know how to deal with short sales. Simply knowing what the term means does not qualify an agent to help you in your situation. Consider asking a potential agent that you are interviewing to list your home for sale how many short sale situations they have been involved with. In addition, you will want to know how many of those situations ended up successful.
Beyond that, those homeowners in a neighborhood that have been indirectly affected by at least one distress sale/short sale/ foreclosure have felt the impact of lower housing values. (There is nothing to fear however if you are not thinking about selling your home.) An increase of housing stock and a shrinking pool of buyers along with these many distress sale situations have created a "Buyers market" for the majority of south east Michigan as well as other areas around the country, BUT Guess what? Even with some of the lowest interest rates that we have seen in a long time, there are so many buyers that are affraid of purchasing a home. You see, what has been publicized by much of the media is that the current market is (doom and gloom and that it is a bad market) where really "It's time to Buy!" While it is unfortunate that many homeowners have gotten caught up in this mess and are loosing their homes, any reasonably savy buyer can see that there is a shift in wealth happening right here right now todayyyy!a real and a tangable asset. Real Estate has created more millionaires than any other industry in history. It goes up and it goes down.
What's the famous saying? "Buy LOW and Sell HIGH!"
If however you have a need to sell and have been unable to get your home sold, your real estate team beginning with an agent that is passionate about helping people and being creative is a must! Not all Realtors are created equal. While many are giving up and quitting the market every day, there are those agents that are still in the trenches each day fighting to move forward to see another day and help their many clients get to where they want to go. They are fighting to the bitter end and NOT giving up on their clients until their property is successfully sold! They aren't caving in to the bad press.
There are a host of things that agents can and should be doing to be getting homes sold. (To make their properties stand out from the rest.) When we get together, I'll lay out several examples of unique property marketing techniques to give your home 299% more exposure, give you a 23.4% greater chance of sales success (Even in this "Buyers market") AND put the most money in your pocket! *Especially if you are in a possition to trade up! This "Trade Up Buyer" Segment is the segment of the public that will have the greates shift in wealth accumulation in the short term.
Visit some of my unique property websites which are just examples of how my clients properties are being marketed and being seperated from the many others for sale in their neighborhoods! This list comprises various segments. (Real Estate Owned, Resale and Shortsale) http://www.34563dequindre.com/ or http://www.325wilson.com/ or http://www.3654boulder.com/, http://www.45wildwood.com/ or http://www.509westhoustonia.com/
If you know of someone that has had a hard time trying to get their home sold, forward them a copy of these examples. They are very easy to setup and they are just one example of how I give my clients the extra bells and whistles to get their homes sold. There are also many other items that go with this technique such as unique property recorded information lines with unique boxes, unique property business cards, unique property pre-inspections and staging of a home in order to properly prepare them for sale.
A serious seller should look for a serious real estate team that can get the job done!
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