IN TODAYS MARKET, MANY REALTORS STILL LACK ONE SKILL
NOT all agents have one tool in their toolbox or know about it yet and even if they have heard about it, don’t have a clue on how to successfully put one together. If you are a seller that has fallen down on your luck and are in distress due to (loss of job, death of spouse, divorce, major illness, etc…) and owes more on your home than what it is worth, but do not know that sa short sale may be an option, consider contacting me as I have had a tremendous amount of recent experience in negotiating short sales with the banks.
Just to make sure we're on the same page, a short sale is simply when a lender accepts less for a home than is currently owned.
Now a few years ago, doing short sales with banks were almost heard of. These days, things are quite different.
So if short sales are so powerful, why aren't more agents doing them?
Because there's a huge obstacle in the way, and based on my experience, the biggest obstacle to doing short sales is that each one is still somewhat unique so it almost has to become a specialty. Many agents are afraid of making it a specialty and getting out of their comfort zones.
There are certain myths floating around out there that I want to dispel:
Short Sale Myth #1: Banks Won't Do Them...
A few years ago, when the market was hot, this was largely the case. Banks had no financial incentive to do short sales. There was simply no need.
In today’s market, things are different...
Banks are in business to make money. They can't make money when their customers default on their mortgages. When a bank is forced to foreclose on a property, that REO inventory prevents the bank from lending a certain amount of money as they need to have cash in reserve, and a bank can't make money if it can't lend money.
A foreclosure is bad business for a bank. That means there is a huge upside for doing short sales. These days, banks are motivated to minimize risk as much as possible. A properly structured short sale does that for them.
Short Sale Myth #2: Not All Banks Do Them...
This one is simple. ALL major lenders do short sales. In fact, they have entire departments dedicated to that very thing. It's called the loss mitigation department. I am well experienced in speaking their language.
It's just that sometimes what they SAY they'll do and what they'll actually do are two different things. Experience in this area helps tremendously.
Short Sale Myth #3: Lenders Won't Pay Commissions...
The bank doesn't care primarily about commission. The bank cares about their bottom line, (NET to them) so it really does not cost you (the seller) a dime.
Short Sale Myth #4: Sellers Facing Pre-Foreclosure Will NOT Be Cooperative...
This is one of the biggest myths out there. Once I have been able to take a seller through the scenario and explain how foreclosure stays on their credit for 10 full years vs. allowing me to help them properly package and dispose of their property for the bank (which may get them out with a 14-24 month ding on their credit) and prevent the foreclosure from actually hitting their credit report, they are all for it!
So sellers are cooperative and this couldn't be further from the truth.
Here are the simple facts:
Doing a short sale keeps you (the seller) from losing your home to foreclosure. It keeps you from having the negative mark of a foreclosure on your credit. That's HUGE! Does it really make sense that you would be "uncooperative" for helping you save your credit?
When you help solve big problems for people, they tend to be VERY cooperative.
Short Sale Myth #5: Short Sales are HARD...
Yes, short sales are a different animal. They do require a lot of work and require patience and persistence. They aren’t rocket science though.
To do short sales, I have had to learn the process. It's a new skill that most Realtors simply don't know.
BEWARE-
Of course, you can't take two steps without tripping over the newest "we'll close your short sale for you" company. They charge a fee for this "service." By the way, it's often non-refundable. My fee is a success based fee and again, (it is built into the transaction) so it comes out of the NET loss to the bank and the bank actually pays it.
SO CONTACT ME IF YOU CAN'T SELL YOUR HOME BECAUSE YOU OWE MORE ON IT THAN WHAT TODAY'S MARKET MAY BRING… A Short-Sale may be your best bet!
contact me at 248-283-0181.
Are All Real Estate Agents Created Equal?
"I should say NOT!" says Sarlo Gobba of RE/MAX in the Hills
There are many factors for properties sitting in the market in the Metro-Detroit area as we all know. Of course the area has been hit by layoffs and downsizing of the auto industry. In addition we are seeing what many are accross the country have seen with the "Sub Prime" mortgage mess. Of course, once you add these situations together, they could spell disaster for many, AND It has spelled dissaster for many. This great many include those involved directly and in-directly.
Of course any home owner involved in a layoff or an escalating mortgage payment (Because of an increasing interest rate) could face foreclosure if their situation is not addressed right away. In these circumstances, you need an experienced mortgage planner or agent that knows how advise you with regards to a possible refinance of your residence or listing it for sale and then to deal with the banks with what is commonly referred to as a "Short Sale" payoff in order to successfully dispose of your property without a foreclosure on your record. Many agents say that they know how to deal with short sales. Simply knowing what the term means does not qualify an agent to help you in your situation. Consider asking a potential agent that you are interviewing to list your home for sale how many short sale situations they have been involved with. In addition, you will want to know how many of those situations ended up successful.
Beyond that, those homeowners in a neighborhood that have been indirectly affected by at least one distress sale/short sale/ foreclosure have felt the impact of lower housing values. (There is nothing to fear however if you are not thinking about selling your home.) An increase of housing stock and a shrinking pool of buyers along with these many distress sale situations have created a "Buyers market" for the majority of south east Michigan as well as other areas around the country, BUT Guess what? Even with some of the lowest interest rates that we have seen in a long time, there are so many buyers that are affraid of purchasing a home. You see, what has been publicized by much of the media is that the current market is (doom and gloom and that it is a bad market) where really "It's time to Buy!" While it is unfortunate that many homeowners have gotten caught up in this mess and are loosing their homes, any reasonably savy buyer can see that there is a shift in wealth happening right here right now todayyyy!a real and a tangable asset. Real Estate has created more millionaires than any other industry in history. It goes up and it goes down.
What's the famous saying? "Buy LOW and Sell HIGH!"
If however you have a need to sell and have been unable to get your home sold, your real estate team beginning with an agent that is passionate about helping people and being creative is a must! Not all Realtors are created equal. While many are giving up and quitting the market every day, there are those agents that are still in the trenches each day fighting to move forward to see another day and help their many clients get to where they want to go. They are fighting to the bitter end and NOT giving up on their clients until their property is successfully sold! They aren't caving in to the bad press.
There are a host of things that agents can and should be doing to be getting homes sold. (To make their properties stand out from the rest.) When we get together, I'll lay out several examples of unique property marketing techniques to give your home 299% more exposure, give you a 23.4% greater chance of sales success (Even in this "Buyers market") AND put the most money in your pocket! *Especially if you are in a possition to trade up! This "Trade Up Buyer" Segment is the segment of the public that will have the greates shift in wealth accumulation in the short term.
Visit some of my unique property websites which are just examples of how my clients properties are being marketed and being seperated from the many others for sale in their neighborhoods! This list comprises various segments. (Real Estate Owned, Resale and Shortsale) http://www.34563dequindre.com/ or http://www.325wilson.com/ or http://www.3654boulder.com/, http://www.45wildwood.com/ or http://www.509westhoustonia.com/
If you know of someone that has had a hard time trying to get their home sold, forward them a copy of these examples. They are very easy to setup and they are just one example of how I give my clients the extra bells and whistles to get their homes sold. There are also many other items that go with this technique such as unique property recorded information lines with unique boxes, unique property business cards, unique property pre-inspections and staging of a home in order to properly prepare them for sale.
A serious seller should look for a serious real estate team that can get the job done!
There are many factors for properties sitting in the market in the Metro-Detroit area as we all know. Of course the area has been hit by layoffs and downsizing of the auto industry. In addition we are seeing what many are accross the country have seen with the "Sub Prime" mortgage mess. Of course, once you add these situations together, they could spell disaster for many, AND It has spelled dissaster for many. This great many include those involved directly and in-directly.
Of course any home owner involved in a layoff or an escalating mortgage payment (Because of an increasing interest rate) could face foreclosure if their situation is not addressed right away. In these circumstances, you need an experienced mortgage planner or agent that knows how advise you with regards to a possible refinance of your residence or listing it for sale and then to deal with the banks with what is commonly referred to as a "Short Sale" payoff in order to successfully dispose of your property without a foreclosure on your record. Many agents say that they know how to deal with short sales. Simply knowing what the term means does not qualify an agent to help you in your situation. Consider asking a potential agent that you are interviewing to list your home for sale how many short sale situations they have been involved with. In addition, you will want to know how many of those situations ended up successful.
Beyond that, those homeowners in a neighborhood that have been indirectly affected by at least one distress sale/short sale/ foreclosure have felt the impact of lower housing values. (There is nothing to fear however if you are not thinking about selling your home.) An increase of housing stock and a shrinking pool of buyers along with these many distress sale situations have created a "Buyers market" for the majority of south east Michigan as well as other areas around the country, BUT Guess what? Even with some of the lowest interest rates that we have seen in a long time, there are so many buyers that are affraid of purchasing a home. You see, what has been publicized by much of the media is that the current market is (doom and gloom and that it is a bad market) where really "It's time to Buy!" While it is unfortunate that many homeowners have gotten caught up in this mess and are loosing their homes, any reasonably savy buyer can see that there is a shift in wealth happening right here right now todayyyy!a real and a tangable asset. Real Estate has created more millionaires than any other industry in history. It goes up and it goes down.
What's the famous saying? "Buy LOW and Sell HIGH!"
If however you have a need to sell and have been unable to get your home sold, your real estate team beginning with an agent that is passionate about helping people and being creative is a must! Not all Realtors are created equal. While many are giving up and quitting the market every day, there are those agents that are still in the trenches each day fighting to move forward to see another day and help their many clients get to where they want to go. They are fighting to the bitter end and NOT giving up on their clients until their property is successfully sold! They aren't caving in to the bad press.
There are a host of things that agents can and should be doing to be getting homes sold. (To make their properties stand out from the rest.) When we get together, I'll lay out several examples of unique property marketing techniques to give your home 299% more exposure, give you a 23.4% greater chance of sales success (Even in this "Buyers market") AND put the most money in your pocket! *Especially if you are in a possition to trade up! This "Trade Up Buyer" Segment is the segment of the public that will have the greates shift in wealth accumulation in the short term.
Visit some of my unique property websites which are just examples of how my clients properties are being marketed and being seperated from the many others for sale in their neighborhoods! This list comprises various segments. (Real Estate Owned, Resale and Shortsale) http://www.34563dequindre.com/ or http://www.325wilson.com/ or http://www.3654boulder.com/, http://www.45wildwood.com/ or http://www.509westhoustonia.com/
If you know of someone that has had a hard time trying to get their home sold, forward them a copy of these examples. They are very easy to setup and they are just one example of how I give my clients the extra bells and whistles to get their homes sold. There are also many other items that go with this technique such as unique property recorded information lines with unique boxes, unique property business cards, unique property pre-inspections and staging of a home in order to properly prepare them for sale.
A serious seller should look for a serious real estate team that can get the job done!
Subscribe to:
Posts (Atom)